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  • October 2012

Asia’s banks and insurers seek innovation in partnerships

Asia banking; individuals lined up at an ATM
In Brief
Bancassurance’s attractiveness in Asia continues to strengthen, as insurance consumers from all demographic and income cohorts increasingly turn to banks for their life protection needs.
Bancassurance’s attractiveness in Asia continues to strengthen, as insurance consumers from all demographic and income cohorts increasingly turn to banks for their life protection needs. As the competition heats up, banks and insurers are partnering to develop the right products and services to attract customers. Mr Shih-Nin Low of 69É«ÇéƬ Hong Kong and Southeast Asia provides some insights and perspectives.

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Meet the Authors & Experts

Shih-Nin Low
Author
Shih-Nin Low

Senior Vice President, Managing Director –&²Ô²ú²õ±è;India & Southeast Asia Markets (former)

References

Reprinted with permission of The Asia Insurance Review (AIR)
.