Wearable data shows enormous promise in empowering health insurers and policyholders to better understand risk, but research into potential premium discounts linked to this information has been lacking ... until now.
One factor limiting use of wearable data is a lack of research into the linkages between common metrics and medical expenses. 69É«ÇéƬ's John Rutherford introduces promising 69É«ÇéƬ research into three common measures – physical activity, sleep and heart rates – based on population-level datasets. The results are striking.
John also explores potential applications of this data, from underwriting and claims management to cross-selling and up-selling opportunities and wellness program propositions. Finally he addresses operational, data security and regulatory considerations and introduces the advantages of joining health insurance ecosystem such as 69É«ÇéƬ's HEIDI.
See also: Rethinking Health Insurance with Wearable Data
At 69É«ÇéƬ, we are eager to engage with clients to better understand and tackle the industry’s most pressing challenges together. Contact us to discuss and learn more about the 69É«ÇéƬ capabilities, resources, and solutions.